Maryland State Youth Soccer Association

Sponsorship Opportunities

 

The Marketing Audience

The Maryland State Youth Soccer Association administers multiple events each year.    Two of these events are – the National Championship Series State Cup and the National Presidents Cup.   These events begin in March and culminate the first weekend in June.    The winners of these two competitions represent Maryland and advance to the regional tournament.   This is the largest event that includes only Maryland and DC teams at any point during the year, at any location.

The cups offer an excellent opportunity to capitalize on the growing soccer interest created by the World Cup and Olympic soccer matches, qualifiers and friendlies played in Maryland and DC over the years.  The demographics of the cup programs makes the events an ideal vehicle for product and service marketing, as well as image enhancement within the local communities. 

The direct audience includes 350 teams, over 5,600 boys and girl’s youth soccer players, about 2,000 officials, including coaches, managers, referees, volunteers; and at least 15,000 parents, plus siblings and other relatives, friends, and fans who attend as spectators.

The indirect audience includes readers of the cups publicity in area and community newpapers; soccer coaches and administrators who see the cups calendar listing and other promotional material in soccer publications; and other who see the information in materials before and after the event on the MSYSA website.

The Maryland State Youth Soccer Association was established in 1976 as a non-profit youth association that is dedicated to growing the game of soccer in Maryland and DC.  

 

Sponsorship Categories

 

1.Principal Name Sponsor for State Cup and Presidents Cup

CONTRIBUTION:  $15,000 for an Individual Cup or $25,000 to Sponsor Both Cups

BENEFITS:

• Sponsor’s name on Cup Program
• MSYSA Cup Website Headline
• Logo on all cup sites including Cup website & social media
• Corporate name will be used in signage and all promotional materials
  Sponsor may set up a booth at fields or headquarters where matches are played for distribution of promotional materials.  Size and location subject to MSYSA approval; sponsor to provide booth personnel
• Signage at all cup fields
• Access to MSYSA social media sites including twitter and Facebook Live which could include a 10 to 30 second commercial, screen shot or picture ad
• Placement of promotional materials during live Cup Draw
• Sponsor’s name will be on all awards given out at state championship
• Logo on championship t-shirts for teams that attend Regional Tournament 

 

2.Individual Round Sponsor

Individual Round Sponsor will be visibly identified during that round but not as part of the Cup Principle Name 

CONTRIBUTION:  $2,500 for Round of the Cup Event;  Categories include Quarter-Finals, Semi-Finals, Finals

BENEFITS:

• Advertisement of Logo on all MSYSA Cup sites including website & social media
• Corporate name will be used in signage and in printed promotional materials
• Sponsor may set up booth at fields or headquarters where matches are played for distribution of promotional materials.  Size and location subject to MSYSA approval; sponsor to provide booth personnel
• Signage at cup fields
• Access to cup social media sites including twitter and Facebook Live which could include a 10 to 30 second commercial, screen shot or picture ad
• Placement of promotional materials during live Cup Draw

 

Exclusivity

Principle Name Sponsor and Individual Round Sponsors will be exclusive for their specific product or service category (i.e., grocery, apparel, specialty store, hardware/home center, bank, etc). 

 

For more information or to secure your sponsorship, please contact

MSYSA Cup Director, Brad Roos at 240-344-4943 or [email protected].    
         

 

 

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